I’ve been thinking about my vision recently. My purpose in life. My manifesto. What do I believe in? What do I stand for? What do I value in life?
It’s a surprisingly difficult thing to articulate. I understand why brands and businesses have such a hard time writing their mission statement or describing their goals or their brand voice. It’s difficult to put into words what we believe in.
I just finished this book called Start With Why and it talked all about how successful leaders and businesses don’t just sell products, they sell a WHY. They sell their beliefs. They get people to believe what they believe and in turn, those people buy their products. Even though the book focused on businesses and business leaders, this is clearly important for regular people too. Individuals need a WHY.
It has been three months since Jim and I moved into our house. I would like to think that our lives have changed drastically. That somehow we are older, wiser, more experienced, more mature adults – but that’s not really true. I would have thought that owning a home would somehow cast us into the pot of people who seem to have “it” all together. Maybe we’d be qualified as a part of society who “knows what they’re doing.” Maybe somewhere, hidden in the legal jargon of the closing documents, there might have been invisible ink explaining how to own a home and somehow it would soak into our minds as we read through the papers and we’d suddenly know exactly what to do.
That didn’t happen. We are still the same people, we just have more space. We have the same stuff, except now it’s all in boxes that I’m afraid to unpack. We have the same furniture, except now it looks sad and old next to the pretty hardwood floors and bay window. We have the same jobs, but now we have a longer commute.
We are the same people we were before we moved, and we have no idea what we’re doing. Continue reading