How a simple book is changing the way I approach life


I’ve been thinking about my vision recently. My purpose in life. My manifesto. What do I believe in? What do I stand for? What do I value in life?

It’s a surprisingly difficult thing to articulate. I understand why brands and businesses have such a hard time writing their mission statement or describing their goals or their brand voice. It’s difficult to put into words what we believe in.

I just finished this book called Start With Why and it talked all about how successful leaders and businesses don’t just sell products, they sell a WHY. They sell their beliefs. They get people to believe what they believe and in turn, those people buy their products. Even though the book focused on businesses and business leaders, this is clearly important for regular people too. Individuals need a WHY.

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Buds and Blossoms at Phipps Conservatory

UD Group at Phipps Conservatory

Today, the sun was bright and shining on a crisp fall morning, while the University of Delaware Pittsburgh Alumni Club explored the gorgeous greenhouses of Phipps Conservatory.

When I first visited the conservatory, about a year and a half ago, I had anticipated a quick walk-through, a moment of appreciation and an otherwise unexciting look at plants. I quickly learned how wrong I was and how much there is to see and appreciate at Phipps. I had fallen in love with with this secret garden and its natural, flawless beauty, so I was thrilled that we were able to give our alumni the same opportunity.

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Just Jump

There was a brief moment when I could have turned back. It was only a moment and then it was gone. Once I was on the other side of the railing, the only thing left to do was jump.

I don’t consider myself a risk-taker or a daredevil or even a thrill-seeker. But there are some things in this world that I believe just have to be experienced. When life is so short and the world is so big and time is so precious, there are some experiences that are worth everything. And so I went bungee jumping.

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